Sarah Lubbe (Author Profile)

Author Profile

• Head of Sales and Marketing, Smoke Customer Intelligence (PTY) Ltd

Sarah Lubbe is an experienced marketing and sales professional, passionate about the combined power of marketing and sales in building an effective brand presence for growth. Along the way, Sarah has come to believe that Customer Experience creates a competitive advantage that cannot be ignored by any brand wanting to win. 

Sarah is the Head of Sales and Marketing at Smoke Customer Intelligence, a leading Voice of the Customer feedback organisation, and helps businesses understand their customers and translate insight into action.

Articles by this author

• The Subtle art of giving a damn (otherwise known as Empathy in times of Crisis)
• If your agents are cherry-picking customers to survey, you have a human behaviour problem, not a technology problem.